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Aggregate Knowledge Selected by AlwaysOn as an AO Global 250 Winner
Recognized for Game-Changing Technology and Market Value
San Mateo, CA — July 21, 2008—Aggregate Knowledge, the leader in the new category of Discovery, today announced that it has been chosen by AlwaysOn as one of the AO Global 250 winners. Aggregate Knowledge was specially selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.
Aggregate Knowledge, selected as an ‘Enabler’ winner, provides an entirely new way to increase brand awareness and attract and engage customers with its Discovery™ Ads – highly-dynamic ad units that show people what was bought, viewed and read after they see articles on publisher sites. With Discovery Ads, products, ratings, reviews, customer stories, rich media, articles and brand elements can be dynamically incorporated into ads and updated based on real-time consumer interests.
“The AO Global 250 winners have excelled in key strategic areas in the global technology markets,” said Tony Perkins, founder and CEO of AlwaysOn. “We congratulate them for their success in introducing new tools, services and platforms that are driving the next phase of innovation and creating real value at an economically uncertain time.”
“We’re honored to be a winner of the AO Global 250 as it truly represents the best of breed from all the technology sectors they cover,” said Paul Martino, Aggregate Knowledge founder and CEO. “I am also excited because this shows that Discovery has made an impact in the market. Discovery has opened up new revenue and traffic acquisition channels for some of the industry’s leading media companies.”
Aggregate Knowledge was an AlwaysOn Top 100 Private Company winner and an AlwaysOn OnMedia Top 100 Private Company winner in 2007.
More information about the AlwaysOn Global 250 Competition and conference, which will be held July 22-24 at Stanford University, can be found at: http://alwayson.goingon.com/permalink/post/26452.
About Aggregate Knowledge
Aggregate Knowledge Discovery offerings enable customers to leverage real-time consumer interest into their advertising and marketing campaigns. Pique Discovery Ads are highly dynamic ad units that show people what was bought, viewed and read after they see articles on publisher sites. Aggregate Knowledge delivers more than one billion impressions a month to more than 100 million people. Customers include The Washington Post, CBS Mobile, BusinessWeek, LA Times, The Health Central Network, Sony Style, SmartBargains, ShopLocal and Vinfolio. Aggregate Knowledge was recently acknowledged as an AlwaysOn OnMedia 100 winner, a Supernova Connected Innovator and was selected as a “Ones to Watch” company by Dealmaker Media. Aggregate Knowledge is funded by premier venture capital firms Kleiner Perkins Caufield & Byers, DAG Ventures and First Round Capital.
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Media Contact:
Krause Taylor Associates for Aggregate Knowledge
Falguni Bhuta
408.918.9087 direct
408.918.9080 main
falguni@krause-taylor.com
Aggregate Knowledge, the Aggregate Knowledge logo, Aggregate Knowledge Discovery, Pique, Pique Discovery Network, Pique Onsite, Pique Multi-Site, Pique Email, Pique Affiliate, Pique Discovery Engine, and the Pique Discovery Window are trademarks of Aggregate Knowledge Corporation in the United States, other countries, or both. All other company, product, or service names may be trademarks or service marks of others. All statements regarding plans, directions, and intent of Aggregate Knowledge are subject to change without notice.
